1101 West University Drive

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Topic:  “Cardiovascular Disease-What Test and Why”
Presenter:  Samer Kazziha, MD

There will be light strolling Hor d’oeurves. It is suggested, due to limited parking in the North Parking lot by the main entrance, to park in the Parking Structure in the rear of the hospital.

Crittenton Auditorium/Main Lobby

July 10, 2013

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Crittenton Foundation donors, Dr. James V. and Mrs. Ruth Huebner, honored winners of Crittenton’s Nursing Excellence Awards on Monday, May 6.  During a kick-off celebration of Nurses Week, Lynnette Shelly, RN, BSN, was named winner of the Nursing Excellence Awards; Doug Kyle, RN, BSN, received first runner up and Lori Dafoe, RN, BSN, was second runner up.  Each received a cash prize provided through a donation from Dr. and Mrs. Huebner.  “Dr. and Mrs. Huebner have been part of the incredible journey Crittenton nurses have taken the last few years.  By inspiring and encouraging our nurses, they personify caring,” said Melinda Conway Callahan, CFRE, President of the Crittenton Foundation.

James Huebner, a retired orthopaedic physician, was among Crittenton’s first doctors. An innovator in orthopedic surgery, he created the Huebner Method of surgery which is still used at Crittenton today.  Ruth Huebner is a lifetime member of Crittenton’s Auxiliary and began her volunteer work at Crittenton shortly after it opened in 1967.  Throughout their careers, both saw first-hand the importance of Nurses. “Nurses are an incredibly important part of the healthcare team.  The relationships they build with patients, families and physicians create a better healing environment.  We want to make sure Crittenton nurses know they are valued.” 

Though the couple now resides in Florida, they consider Rochester their home and remain invested in Crittenton’s future.  Dr. and Mrs. Huebner first established their donation for the Nursing Excellence Award winners in 2007.  Winners are chosen annually during Nurses Week and are honored throughout the year. 

The website was designed and built to be pragmatic, yet visually appealing, and simple to use. It has improved the hospital’s ability to communicate, share, engage, and conduct business online. The site is easily managed through a content management system, and offers several opportunities for the online visitor to communicate with hospital staff.

“Updating the website was long overdue and essential to the future success of Crittenton. LevelSet Solutions helped us create a site that is user-friendly, and informative,” explained Brian Birney, Director of Marketing and Communications. “It’s visual, engaging and most importantly, we have seen improvements in our key performance indicators.  This award validates our strategy and we look for future successes with LevelSet at our side.”

Crittenton has also won two silver-level advertising awards in the 30^th Annual Healthcare Advertising Awards and the 2013 Aster Awards for its “Hospital-ity” advertising campaign. The campaign is comprised of a series of digital ads and TV commercials that convey a philosophy validated and reinforced in every aspect of the Crittenton experience.

With nearly 4,000 entries, the Healthcare Advertising Awards, sponsored by the Healthcare Marketing Report (HMR), is the largest healthcare advertising awards competition in the country; and one of the ten largest of all advertising awards.  HMR is the leading publication covering all aspects of healthcare marketing, advertising and strategic business development. The awards, judged by a national panel of healthcare marketing experts, were reviewed for creativity, quality, message effectiveness, customer appeal, graphic design and overall impact. Silver awards were given to approximately 241 institutions.

The Aster Awards receives approximately 3,000 entries from across the United States, Canada and South America. The program provides healthcare organizations and advertising agencies the opportunity to compete against similarly sized organizations within the United States and abroad.  The Aster Awards Program, hosted by Creative Images, Inc., is an elite competition recognizing the nation’s most talented healthcare marketing professionals for outstanding excellence in advertising. Entries compete against similar-sized organizations and must score in the top 85% to receive an award. Judging criteria includes creativity, layout and design, functionality, message effectiveness, production quality and overall appeal.

“Since working with PUSH 22 we have experienced a dramatic increase in brand and specialty recognition within our target communities and demographics,” said Birney.  “It is exciting for Crittenton and PUSH 22 to be recognized for the hard work it took to develop the highly creative, strategically executed campaigns that we have launched through the past year.”

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About Crittenton Hospital Medical Center
Crittenton Hospital Medical Center (located at 1101 W. University Drive, Rochester, Michigan) is a 290-bed acute health care facility serving communities in Oakland, Macomb and Lapeer counties. The medical staff of nearly 500 physicians provides a wide range of medical specialties. As a fully-accredited teaching facility, Crittenton provides a campus for residents from Wayne State University’s School of Medicine who are specializing in Family Medicine, and Ear, Nose and Throat (ENT). Crittenton also is a teaching campus for nurses from Oakland University’s School of Nursing.  For more information visit www.crittenton.com or call 248-652-5000. Follow Crittenton on Facebook and Twitter.

About LevelSet Solutions
LevelSet Solutions is a collection of highly experienced and talented professionals who joined forces because of their passion to help companies grow and succeed. Its vision is to provide superior planning, execution, and success. LevelSet Solutions suite of services includes Internet marketing and business technology solutions and custom software. Its passion coupled with its superior project management and ability to execute on smart plans makes LevelSet Solutions uniquely positioned to assist companies succeed.  For more information, visit www.levelsetsolutions.com or call 248-629-9207. Follow LevelSet Solutions on Facebook and Twitter.

About PUSH 22
PUSH 22 is an integrated marketing communications agency that is focused on propelling clients ahead by offering original solutions to their marketing problems. The agency provides a unique blend of strategic thinking and creative implementation in the following industries: automotive/manufacturing, IT, residential and commercial building, healthcare, and professional and financial services. PUSH 22 provides branding, advertising, new media solutions, public relations, investor relations and more, to help clients move forward, thinking. For more information, visit www.PUSH22.com or call 248-335-9500.  Follow PUSH22 on Facebook.

National Nurses Week is celebrated annually from May 6 through May 12. May 12 is also the birthday of Florence Nightingale, the founder of modern nursing. During this week, Crittenton takes the time to thank all of the nurses on staff for their dedication to our patients’ health, safety and recovery. They are the ones who provide the quality of care Crittenton prides itself on.

• Tips to help guard joints against injury and disease
• Joint specific prevention advice for knees, hips and spine
• Indications as to when it is time to see a doctor
• Information about the Crittenton Joint Center

Joint pain is one of the most common reasons people visit their doctors. Crittenton’s Orthopaedic Wellness online resources fulfill the hospital’s mission to inspire individuals to care for their joints through prevention and knowledge. If the need arises to visit a specialist or have surgery, Michigan’s most advanced Joint Center at Crittenton Hospital and its nationally recognized surgeons focus on what matters most: quality, expertise, clinical excellence, innovation and patient satisfaction.  For more information about Crittenton’s Joint Center or Orthopaedic Wellness tips visit http://www.crittenton.com/orthopaedic-wellness.

About Crittenton Hospital Medical Center

Crittenton Hospital Medical Center located at 1101 W. University Drive, Rochester, Michigan is a 290-bed acute health care facility serving communities in Oakland, Macomb and Lapeer counties. The medical staff of nearly 500 physicians provides a wide range of medical specialties. Crittenton’s partnerships with the University of Michigan Health System for electrophysiology and cardiovascular surgery, and the Cancer Center for oncology services make it the destination of choice in its community. As a fully-accredited teaching facility, Crittenton provides a campus for residents from Wayne State University’s School of Medicine who are specializing in Family Medicine  and Ear, Nose and Throat (ENT). Crittenton also is a teaching campus for nurses from Oakland University’s School of Nursing.  For more information visit www.crittenton.com or call 248-652-5000.

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Crittenton is proud to sponsor a new road race in Lake Orion called Kilometers 4 Kids, June 15. The race starts and finishes at Lake Orion High School (495 E. Scripps Rd. Lake Orion, MI 48360) and has ample parking, use of locker rooms, bathrooms, and showers. They offer 3 races for all ages; Kids fun run (age 0-14), 5K, and a 10K. Race day registration starts at 6:45 am and races start at 8:00 am. Kids fun run will be first followed by the 10K and 5K. Support a good cause and a local race. Register today at www.kilometers4kids.com. Kilometers 4 Kids is managed by the Lake Orion Rotary Club.

“Although there is currently no reason for alarm, Public Health remains vigilant and continues to monitor the reports of the H7N9 virus,” said Kathy Forzley, OCHD manager/health officer. “There are no reports of human-to-human transmissions and no travel health warnings or precautions have been issued for those traveling to and from China at this time.”

Although media reports indicate higher numbers, as of April 4, 2013, 11 laboratory-confirmed cases have been detected in China and there are three confirmed deaths, according to the World Health Organization (WHO). WHO reported the first cases on April 1, 2013; this is the first time this strain has been detected in humans. The infections so far have resulted in severe respiratory illness and, in some cases, death.  According to WHO, no human-to-human transmission has been identified at this time and the cases do not have a known link to one another. There is an ongoing investigation to determine the source of infection and detect any additional cases.

The Centers for Disease Control and Prevention (CDC) is following this situation closely and coordinating with domestic and international partners to gather more information, make a knowledgeable public health risk assessment, and develop a candidate vaccine virus. All of these actions are routine preparedness measures taken whenever a new novel influenza virus is detected in humans.

Influenza A H7 viruses are a group of influenza viruses that normally circulate among birds. The influenza A (H7N9) virus is one subgroup among the larger group of H7 viruses. Although some H7 viruses (H7N2, H7N3 and H7N7) have occasionally been found to infect humans, no human infections with H7N9 viruses have been reported until recent reports from China.

For public health information and important updates on H7N9, visit www.oakgov.com/health, www.facebook.com/publichealthOC and www.twitter.com/publichealthOC.

Whether you have had a heart attack, angioplasty, stenting, stable angina, bypass, or valve surgery, the program can help you strengthen your heart and teach you about healthy lifestyle changes. The Crittenton Cardiac Rehabilitation team includes highly trained registered nurses,exercise physiologists, and dietitians who work with you, your family, and your physician to help you give your heart a new start and maintain or achieve a high quality of life.

What are the benefits?

The Crittenton Cardiac Rehabilitation Program helps you enhance your quality of life in a number of ways. These include:

• Understanding your risk factors for heart disease and giving you the information you need to reduce them
• Increasing your heart’s working capacity
• Boosting your energy level
• Improving your cholesterol values
• Lessening your need for future hospitalization
• Reducing time lost from work due to heart disease

What do I need to join?

The program requires a referral from your physician. He or she will need to provide a diagnosis, a list of medications, and a brief medical history when referring you to the program.

What does the program involve?

The staff will design a personalized exercise and education program to meet your needs. You will have access to a variety of equipment including stationary bikes, treadmills, rowing machines, recumbent stair-steppers, upper-body ergometers, and resistance equipment.

While exercising, your heart’s activity will be continually monitored. Our staff works with your physician, keeping him or her informed of your progress.

In addition, you will attend lectures on nutrition, cardiovascular disease, exercise, the emotional aspects of heart disease, and other important lifestyle changes you need to make to regain your health. Your family is also encouraged to participate so they can support you.

The Crittenton Cardiac Rehabilitation team is dedicated to helping you make positive changes and improving your heart as well as your overall well-being.